Stop Wasting Opportunities
For B2B Sales Leaders and Founders Who Need to Close More Without Cutting Price
Your reps cannot have the conversation that creates urgency.
They are burning leads. Offering discounts before the prospect even sees value. Running demos that go nowhere. Getting ghosted after great first calls.
It is not a motivation problem. It’s not even a lack of effort.
It's a skills problem.
And if you don't fix it, you're lighting money on fire.
Here's What Changes in Two Days
- January 14-15, 2026
- Virtual Bootcamp
- 6 Hours Per Day
You and/or your team will walk away with the exact frameworks you need to sell consultatively. We will give you the actual tools that turn tire kickers into committed buyers.
Who Should Attend:
Sales Leaders:
Bring your team or come yourself and take this back to them.
VPs of Sales:
You know the problem. Your people can't qualify. They can't differentiate. They fold on price. Fix it in two days.
Founders + Entrepreneurs:
You're still the best closer in your company. That needs to change. Train your people or learn how to systematize what you do instinctively.
Individual B2B Sellers:
You're carrying a substantial number. You need deals in the mid six figures or higher. You can't afford to wing it anymore.
You and your team will learn:
The Three Point Frame: How to lead a conversation that positions you as different before you ever show them anything.
Questioning That Matters: Most reps ask terrible questions. You'll learn the exact sequences that uncover compelling reasons to buy.
Monetization: How to quantify impact so price becomes irrelevant.
Getting Access: The language to get to decision makers without being pushy.
The Demo Trade: Stop giving away your best stuff for free. You'll learn how to condition every demo for maximum impact.
Pre-Wire Strategy: How to orchestrate the group conversation so you're never surprised.
Handling Resistance: What to do when they shut down, ghost, or say they need to think about it.
You and your team will get:
DISC + Emotional Intelligence Assessment.
You'll assess your own personality and learn how to adjust your approach when selling to different personality styles.
Complete Workbooks
You can use immediately with your team.
Email Support
For one week after the bootcamp.
This is not for:
People looking for cold call scripts
Anyone wanting LinkedIn hacks
Teams that just need more activity
Transactional sales with short cycles
Investment
Early Bird (book by November 30): $1,595 per person
Standard (book by December 20): $1,750 per person
Final (after December 20): $2,150 per person
Team Discount: Bring four or more and save $200 per person on any tier. Please email adam@thenorthwoodgrp.com to purchase 4 or more seats!
Why This Works
I've spent 20 years doing this. I've worked with over 150 companies. I've sat in windowless rooms making cold calls. I've run sales for companies that have been acquired. I've trained reps to double their close rates in five months while increasing the price.
This bootcamp is everything I wish someone had taught me on day one.
You'll get the frameworks. You'll get the practice. You'll get the coaching.
And most importantly... you and your team will get a process that actually works when you're facing a prospect who has a real problem and real money.
What Happens Next
You and your team meet virtually for two intensive days. You practice the frameworks with real scenarios. You leave with tools you can use Monday morning.
No more hoping your reps "figure it out." No more deals stalling at demo. No more discounts because you couldn't build value.
The spots are limited because I'm running this with my team. We're keeping it small enough to actually coach you through this.