Sales Hiring Workshop

sales team hiring successful training.

"Only 26% of people can actually sell. You're hiring like it's 100%"

The Problem

You post a sales job. You get 200 resumes. You hire someone who "seems good" and has industry experience.

Nine months later, they're gone. Or worse, they're still on payroll, not selling anything.

Here's What's Really Happening

Only one quarter of people have what it takes to sell consistently.

That means 3/4 of your sales hires are destined to fail before they walk in the door.

The real cost of bad sales hires:

  • Six months of salary down the drain
  • Leads that get burned by someone who can't close
  • Lost revenue opportunities (one right hire can mean millions in incremental revenue)
  • Your time managing someone who shouldn't be there
  • Damaged trust with customers and your board
  • $500k to $1.5M in opportunity cost
  • Negative impact on team culture and morale

And having to start over... again

Poor sales from company being felt as stressed employee looks weary.

Learn to Identify the 26%

At Northwood we’ve hired over 160 salespeople and interviewed over 1,600+. Our team has scaled sales orgs from a scrappy half-dozen to 60+ high performers using a battle tested hiring process that's taken companies from $7M to $145M+ in revenue.

We can tell you exactly what separates those who “can and will” from everyone else.

The Sales Hiring Intensive teaches you:

  • How to write ads that attract real salespeople (not just people who need jobs)
  • The phone screen that eliminates 80% of bad candidates in 10 minutes
  • Interview questions that reveal who has grit, will, and skill
  • How to spot the red flags that most managers miss
    The assessment tools that predict success before you hire

The Northwood Method is different: We don't just fill seats. We build revenue machines. Every candidate gets evaluated through one lens: Will this person help us hit or exceed revenue targets?

We're teaching you to find the right drivers in the seat of your growth vehicle, people who can take your company to the next destination.

What else you get:

  • Complete hiring playbook
  • Feedback on your current job ads
  • Phone screen outline and scripts
  • Interview guide with actual questions

Ready to stop gambling on sales hires? Our next workshop is October 29th & 30th!

Limited to 12 companies. Two people per company included. Two half-days virtual.