Articles & Resources

Browse articles, guides, and downloads.

How To Do Compensation

,

How to do compensation? At least for sales. In the last 8 weeks, four companies have asked me about compensation design for salespeople. The reasons for the conversations varied from company to company. In one case, the role the CEO had imagined for sales had changed, and he needed to invest more in post-sales service….

Read More

Three (New?) Ways To Pursue Your Customers.

, ,

Three (New?) Ways To Pursue Your Customers. That Your Competitors Probably Are Not. Someone asked me to address a group of CEOs and owners on sales and growth in early January. Not a big deal, usually, as I’ve done this so many times before. Show up with a canned talk, adjust the slides a little,…

Read More

Sales Kickoffs are Usually a Waste

Sales Kickoffs are Usually a Waste How to fix that? Twice in the last 3 weeks, I’ve been asked about running sales kickoffs. How to organize them, structure them, what to cover, the whole 9 yards. Here’s the blunt truth for most companies, from startups with 5-person teams to middle-market companies with teams of 20+….

Read More

Hire the Best Salesperson with One Simple Change.

Hire the Best Salesperson with One Simple Change. NOTE: Jason Lippman of nFusion Capital contributed heavily to this piece. “We’d love to put in a new fence for you, but we can’t even look at getting to you for 4 months. We are booked up, and just can’t get new people to fill out additional…

Read More

Founders, Don’t Hand Off Sales.

,

Founders, Don’t Hand Off Sales. At least not too soon. No matter how badly you want to. I am asked the following approximately 2-3 times per month. It’s a common question from founder-owners of all sorts of companies. And it comes when they’re just starting, maybe finding product-market fit, growing, or really wanting to ramp…

Read More

College Football and Playing a Different (Sales) Game

,

Look, in the sales advisory/training/coaching business, I’m asked to help people improve their sales teams. I’m pretty good at it, too. But you know what? It’s hard work to make your sales org your competitive advantage. It’s a lot of management, accountability, coaching, motivating, and more. And there may be a better way for you…

Read More

7 Keys to Hiring for Growth

7 Keys to Hiring for Growth The Fallacy of, “We Won’t Overpay.” “We’re not going to overpay. For anyone or anything.” A president of a company recently said this about a key hire he planned to make. The delta between the candidate’s ask and the offer they were willing to make was somewhere between 30…

Read More

People Management in Sales: The Basics

People Management in Sales: The Basics “Business is easy. It’s people that are difficult.” – Warren Buffett For 10 years, I would talk to owners of small businesses (up to 75mm in sales, if you’re wondering how I define a small business), and inevitably hear the following: “I just want to hire someone who doesn’t…

Read More

How To Run The Meetings You Actually Need For Sales

How to run the meetings you actually need for sales? If you lead a team and you’re not familiar with the concept of maker time vs. manager time, it’s worth digging into. It’ll help you think through how to divvy up days for your people based on their work. Recently, I worked with a company…

Read More

A Discussion with Chris Turnley

A several-time CRO talks to 7 heads of sales…. Here’s what he shared. In our Leaders’ Forum, sales leaders come together to learn together, to grow in their careers, and to push their companies forward. It’s not just the founders/CEOs who are full of fire; the sales folks want to make hay, too. And they…

Read More

LEARN MORE ABOUT NORTHWOOD GROUP

Next Steps

Book a free consult to discuss your situation. Or, if you prefer, you can call us at: 512-293-6497.